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How can businesses leverage AI tools for social media content creation and scheduling?

Discover the Power of AI for Social Media Content Creation and Scheduling! In today’s competitive digital landscape, standing out on social media requires more than creativity—it demands efficiency, strategy, and the ability to adapt quickly. AI tools have emerged as game-changers, enabling businesses to streamline their content creation and scheduling while maximising engagement. The Rise...

Types of Content Driving Engagement on Instagram, TikTok, and LinkedIn

  The Content Strategies Driving Explosive Engagement on Instagram, TikTok, and LinkedIn!” Social media has revolutionised how people connect, communicate, and consume content. Platforms like Instagram, TikTok, and LinkedIn have emerged as leaders, each catering to unique audiences and driving unprecedented levels of engagement. To thrive in this competitive landscape, understanding what works best on...

Instagram upgrades DMs with focus on creators

  Instagram announced a Friday update to its DMs, aimed at enhancing the experience for users who receive a high volume of incoming messages, such as creators and influencers. This update introduces tools to help users sort and filter their “message requests”—messages that aren’t directed to their main inbox based on user-defined settings. These new...

Who Spends the Most Time on Social Media Infographic

How much time do you actually spend on social media daily? You might assume your own screen time reflects the average in your country, but new data from Visual Capitalist based on We Are Social’s findings might surprise you. Visual Capitalist’s team recently published a ranking of countries by average daily social media use, offering...

9 Social Media Trends to Capitalise on in 2025

Ready for 2025? Discover the Social Media Trends That Will Boost Your Brand!   With 78.3% of Australians now active on social media—equating to over 20 million users—it’s clear that social media has become central to the digital lives of Australians. Platforms like Facebook and TikTok offer incredible reach, each engaging millions for hours every...

Facebook Reels are here to stay

Facebook Reels Trends for 2023 and beyond In recent years, social media platforms have become an integral part of our lives, and Facebook is no exception. With the emergence of the reels feature on Facebook, users have been able to create and share short-form videos that are fun, engaging, and have the potential to go...

The 10 Best Social Media Management Tools for Businesses

Social media is a powerful marketing tool for businesses of all sizes. With more than 4 billion active social media users worldwide, it’s no surprise that businesses are investing in social media marketing. However, managing multiple social media accounts can be a daunting task. That’s where social media management tools come in. Social media management...